Optimization Strategy

- Custom written report outlining detailed recommendations to increase conversions

- You can either take the conversion boosting report and implement the recommendations on your own, or I can match you up with trusted funnel builders, designers and/or copywriters I have personally worked with and are sure to do right by you and offer a 10% discount on services rendered.

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- You can either take the conversion boosting report and implement the recommendations on your own, or I can match you up with trusted funnel builders, designers and/or copywriters I have personally worked with and are sure to do right by you and offer a 10% discount on services rendered.. 

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 VoCMarketing.co - All Rights Reserved 

Turn Your Funnel into a Conversion Factory 

If only a simple calculation was all it took...

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A two comma funnel is:

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- Fast and functional

- Builds authority like a white lab coat

- Designed for your intended audience

- Influences with proven psychological strategies

- Frictionless checkout process on desktop and mobile

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Funnel math is step one. Analyzing and optimizing each and every element is step two through ninety nine.

"Analysis was easy to act upon."

Todd B. Keynote Speaker, Source: UpWork

Working with Sue has been an amazing experience. She was very conscientious about the quality of her work and ensuring that we solved my funnel problems. Her analysis and recommendations were clear and easy to act upon. Will be working with her again in the future!

The only hesitation I have in writing this review is that it may result in having to share Sue with more people - she's that good. She knows and loves her craft and has over-delivered at every turn. Sue is careful, thorough, passionate, committed, thoughtful, generous and an overall wonderful human being. She has the unique gift - born out of both her genetic wiring and years of experience - of being able to approach her projects with the mind of a skilled technician and the heart of an inspired artist. I can't imagine my business without her involvement and am delighted to recommend her.

"Hire her. You won't regret it."

Kevin A. Course Creator, Source: UpWork

Everything about working with Sue was amazing! I've hired a fair amount of freelancers online over the past 7+ years, and she is absolutely one of the greats that are tough to find. Hire her, you won't regret it. Kevin Anson - California

You've got more than a math problem.

Relying on funnel math to detect leaks is like a plumber punching holes in your wall to find a leak on the 1st floor.

Sue Howard, Conversion Rate Optimizer

Selling online is one thing.  Turning one comma into two is something completely different.

If you’re anything like my clients, you probably launched your funnel with visions of spending your working life doing the work you like, limitless income potential, and not having to ask permission to do what you want.  

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Sure, you knew it would be hard work, but it would all pay off financially. 

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The reality is...not quite what you expected, right? You've done better than most, but you’re not profiting enough to relax into success.

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Instead, you fill every nook and cranny of your day playing a game of Marco Polo with the elusive second comma.

Sue Howard, Conversion Rate Optimizer

AS SEEN IN...

Funnels are NOT a set it and forget it asset. In the online world change is rapid and we must always keep our aim future focused.

Fed up with so called gurus draining your bank account with opinion-driven optimization strategies, I've repackaged high-end conversion rate optimization to make it available to you, a 4-5 figure entrepreneur.

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I measure everything  - excluding my Starbucks addiction and including the negative ROI on my husband's golf addiction -  he never listens to me - neither does the cat... and the kids are selective at best. But clients... they adore me. 

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I’m an overthinking, fly by the seat of my yoga pants contradiction with a case of imposter syndrome driving me to continuously better myself for YOU. I'm so glad someone benefits from my suffering.

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With 10 years of experience overseeing technical teams for Oracle, Nike and Cole Haan, I’ve leveraged my technical expertise to replace guru driven marketing with consumer driven marketing. 

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"What will this cost me?"

You’ve  been burned before.  Amiright?  I can't expect you to invest $5,000 in someone you just met... Can you imagine??

The difference between a one comma funnel and a two comma funnel is more than a few zeroes...

 Pays-For-Itself optimization that will have your funnel singing ka ching

Introducing...

This is NOT another opinion driven, throw spaghetti at the wall approach to finding and fixing leaks in your funnel.  

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This is a high-end consumer driven approach to pinpoint the exact location of leaks in your funnel that's been exclusively available to 6 and 7 figure business owners. 

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Until now. 

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For the first time ever, Diagnose My Funnel brings this insanely effective conversion booster to 4 and 5 figure entrepreneurs.

Think about today’s typical consumer vs. the traditional website or funnel. Today’s consumer is sitting at a red light or standing in line at the grocery store, or in between dullsville meetings and clicks on an ad that takes them to your landing page. 

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If your funnel:

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☞ Takes longer than 3 seconds to load over 4g, or worse on WIFI, your visitor will bounce.

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☞ Headline fails the 5 second test, your visitor takes off..

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☞ Call to action fails the squint test - Yep. You guessed it. Buh bye sale.

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Even if your funnel passes these tests with flying colors, you’re still at risk if you have  stock photos,  too much scrolling or steps to checkout.

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Stop giving your could-be-customers reasons to bounce.

I know this feels like an impossible task when you’re already doing the jobs of 5 or 6 people. Staying current on conversion rate optimization is a full-time job in and of itself.

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If only there was a Done-For-You Service that could make you more than it costs... 

You can trust my recommendations because I have the data to prove it. 

It's not me you need to trust. It's the behavior of the people that are and aren't buying from you. They may not tell you what's wrong, but they will show you. I'm just the middleman analyzing data to translate their behavior into fast, actionable feedback to boost your conversions. 

Why choose me?

The #1 skill of a successful Funnel Optimizer is the ability to ask great questions. I've got that in the bag, so say they...

I also offer creative solutions to pump up conversions...

"The only hesitation I have in writing this review is it may result in having to share Sue with more people - she's that good."

Kent P. Founder, Estate Planning Attorney, Source: UpWork

I give my very best to my clients...

I'm not even going to ask you to invest $3,000. Even  though I could easily justify that.  

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Instead, I'm offering you the opportunity to grow your business with minimal risk.

Trust Builder Pricing

From me to you..

Everything you need to pinpoint the exact location of all the leaks in your funnel along with conversion boosting recommendations on how to plug said leaks.

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You'll receive a custom report detailing all of my findings along with a voice and screen walkthrough of your funnel followed by a 50 minute 1:1 Q&A Call.

1. What is required of me? 

Links to your funnel steps and ads if you're running any, along with the ability to do a simple paste of a snippet of code into your funnel so I can record website visits.

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2. When will I receive my optimization plan?

If you sign up by the 15th of the month you will have it in your hands by the end of the following month +/-7 days. This allows time for collecting and analyzing website recordings and heatmaps. In the meantime, 

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3. If I choose the 2 pay plan, can I cancel at any time?

Whether you pay up front or enroll in the 3 pay plan, you agree to make all payments.

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4. Do you offer a guarantee? 

There are far too many variables for me to take full responsibility for the outcome of your entire funnel, I will offer a complementary diagnosis of the weakest performing page if you implement my recommendations within the first 30 days of the delivery date and do not increase conversions.

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5. I don’t have a funnel. Can you do this for my website? 

Yes. By funnel, I mean any site that takes your visitors down the path of becoming a customer. This can be done with a funnel building platform or a website builder such as Wordpress, WIX or Squarespace. If you’re selling or serving online, you have a funnel.

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6. Does it matter what platform my website or funnel is hosted on? 

Nope. This approach is platform independent. If speed is a problem, however, I may recommend moving to a different platform which I am happy to assist with if you like. 

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7. Who is this for? 

1. Entrepreneurs who have successfully sold through their funnel to a cold audience. 

2. Marketing Agencies that want to subcontract out optimization at a reduced rate for multiple projects. Please note you are free to reference results of our optimization efforts in case studies with proper credit and linking.

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8. What happens after I pay? 

I will reach out within 1 business day to schedule our 1st consult.

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9. What is your refund policy: 

You have up until 1 business day after our on-boarding call to request a full refund minus $50 to partially cover cost of consult and payment processing fees.

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10. I'm not that technical. Can I implement the feedback myself?

Yes. Most of the recommendations are point and click along with modifications to copy. 

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11. Can you implement your recommendations for me?

No. I want you to have full confidence in the fact that I have zero incentive to sell you something you don't need in the optimization strategy I deliver. I can, however, be available to consult with your implementation team.

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12. I've never heard of you before. How do I know I can trust you?

You're welcome to check out my personal facebook profile and friend or follow if you would like to get a better feel of who I am.

"I have so many questions"

33% increase in sales

For a small online sporting goods retailer competing against Amazon.

10x Conversion Rate

With full funnel optimization for Marketing Agency.

94% drop in cost per lead

With optimization of facebook ads targeting and copy.

Most importantly, I get results...

What your getting...

Everything you need to pinpoint the exact location of all the leaks in your funnel along with conversion boosting recommendations on how to plug said leaks.

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You'll receive a custom report detailing my findings in your social media ads, along with a voice and screen walkthrough of your sales page followed by a 50 minute 1:1 Q&A Call.

What You're Getting:

About Me. Sue Howard.

This service is for you if you have a validated offer and want fact based, actionable feedback that'll have your funnel singing ka ching:

Relying on expensive ads to test

Guess work

Pays-For-Itself Funnel Optimization To Turn Your Funnel into a Conversion Factory.

You: "I've got a million dollar offer I want to cash in on."

Me: "Whoa. We have so much in common. I wanna cash in on it too!

This is the part where I tell you this is a limited time offer or there are only 4 spots left to make you act now... But you're too smart for that. 

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The truth is, to the best of my knowledge, my offer and I aren't going anywhere (knock on wood).  

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However, I am a one woman show with limited capacity. I operate on a first come, first serve basis. The sooner you sign up, the sooner you get results.

without

without

Overused best practices

without

Or save by paying in full: 997

*3 payments of  497

$

*3 payments of  497

$

Or save by paying in full: 997

3 payments of  497

$

Or save by paying in full: 997

3 payments of  497

$

Or save by paying in full:  997

$

"I'm not sure about this"...

I completely understand. I'm not for everyone. My (obviously jealous) little sister says I'm an acquired taste.

You probably won't benefit enough to justify this investment if you don't have:

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1. Ads with CTR of 1+% to a cold audience. 

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2. An offer that has successfully sold to a cold.

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If you do no meet this criteria, consider signing up for "DIYagnose My Sales Page" .

without relying on ads to test

without guess work

without tired best practices

What your getting with...

Pays-For-Itself Sales Page Optimization

3 payments of  497

$

Or save by paying in full: 997

Earnings disclaimer:  "PAYS FOR ITSELF OPTIMIZATION"  IN NO WAY SUGGESTS, IMPLIES, PROMISES OR GUARANTEES MEASURABLE GROWTH OF ANY KIND.  Your ROI  is entirely  dependent on you and what you do  with the feedback provided via this service. 

Your offer is selling. I will help you sell more of it.

Funnels are NOT a set it and forget it asset. 

In the online world change is rapid and we must always keep our aim future focused.

Implementation Planning: Save 10%

What You'll Discover:

1:1 Ask Me Anything Call

- 50 minute 1:1 clarity call to get all of your questions answered.

Optimization Strategy:

- Custom written report outlining detailed recommendations to increase conversions

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Implementation Planning:  Save 10%

1:1 Ask Me Anything Call

- 50 minute 1:1 clarity call to get all of your questions answered.

Optimization Strategy:

- Custom written report outlining detailed recommendations to increase conversions

What You'll Receive:

The Takeaways

- When, where & why visitors leave

- Sources of friction

- Build trust fast with transparency

- Persuade with digital psychology

- Increase perceived value of offer

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Why wait to make more?

- When, where & why visitors leave

- Where visitors are dropping off

- Sources of friction

- Persuade with digital psychology

- Increase perceived value of offer

- Read your visitor's mind

Sales Page Optimization Strategy To:

- Reduce bounce rate with faster load times

- Persuade with copy and design

- Build trust with transparency

- Anticipate and address your reader's questions

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The Takeaways

- When, where & why visitors leave

- Sources of friction

- Build trust fast with transparency

- Persuade with digital psychology

- Increase perceived value of offer

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What You'll Receive:

What's You'll Discover:

- Persuade with digital psychology

- Increase perceived value of offer

- Read your visitor's mind

- When, where & why visitors leave

- Where visitors are dropping off

- Sources of friction

The Takeaways

DANGER: Prospects convert at breakneck speed when your funnel is optimized. Watch for flying objects.

*When you enroll in the 3 pay plan you agree to make all payments.

*When you enroll in the 3 pay plan you agree to make all payments.

*When you enroll in the 3 pay plan you agree to make all payments.

*When you enroll in the 3 pay plan you agree to make all payments.

The Takeaways:

What You'll Receive:

Optimization Strategy:

- Custom written report outlining detailed recommendations to increase conversions

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1:1 Ask Me Anything Call

- 50 minute 1:1 clarity call to get all of your questions answered.

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1:1 Ask Me Anything Call

- 50 minute 1:1 clarity call to get all of your questions answered.

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Gobsmackingly Effective Lead Gen  Optimizations to:

- Turn more visitors into leads

- Grow your list faster 

- Drop your cost per lead 

- Connect with visitors with voice of customer research

Black Book of Pricing Strategies To:

- Increase purchase intent with digital psychology

- Hook visitors in with benefits that match their deepest desires

- Increase perceived value of your offer

60 Minute Strategy Walk-thru

- Full walk-thru of your custom optimization strategy

- Prioritize optimizations for cost savings implementation

- Walk-thru audio and video will be recorded for you to refer back to at your convenience

Get more clicks for less with your Facebook Ads Audit to:

- Stop the scroll

- Increase clicks

- Lower cost per click

Implementation Support

- 10% Savings on implementation costs with trusted funnel builders

- Monthly Hot Seats where you can request a looksee of a page in your funnel

- Peer to Peer support from entrepreneurs with skills that compliment yours.