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SparkCopy Handbooks

The extra hand you need to wipe marketing off your chore chart...

Customer Research Handbooks...

What you'll walk away with:

Everything you need to DIY your copy with minimal writing

Time to complete: 2 days

What's included:

Printable PDF

Google sheet

Additional resources required:

Sales page copy template. I include some recommendations, all are $100 or less.

What you'll walk away with:

Everything you need to DIY your copy with minimal writing

Time to complete: 2 days

What's included:

Printable PDF

Google sheet

Additional resources required:

Sales page copy template. I include some recommendations, all are $100 or less.

What you'll walk away with:

An offer that is aligned with profitable problems your future customer is seeking out solutions for

Outline of copy describing features and benefits of your offer

Time to complete: 1/2 day

What's included:

1. PDF

2. Google sheets workbook

Additional resources required:

Free 2 week trial to SEMRush

What you'll walk away with:

An offer that is aligned with profitable problems your future customer is seeking out solutions for

Outline of copy describing features and benefits of your offer

Time to complete: 1/2 day

What's included:

1. PDF

2. Google sheets workbook

Additional resources required:

Free 2 week trial to SEMRush

Turn Research Into Copy...

What you'll walk away with:

The actual words your future customer uses to describe their pains & desired gains

Time to complete: 1-2 days

What's included:

1. Video training

2. Search tool

3. Google sheets workbook

Additional resources required:

Optional: Free Evernote chrome extension

What you'll walk away with:

The actual words your future customer uses to describe their pains & desired gains

Time to complete: 1-2 days

What's included:

1. Video training

2. Search tool

3. Google sheets workbook

Additional resources required:

Optional: Free Evernote chrome extension

What you'll walk away with:

A clear understanding of the brand's voice

Customized checklist to edit in the brand voice

Time to complete: 1 hour

What's included:

Printable PDF

Google sheets workbook

Additional resources required:

None

What you'll walk away with:

A clear understanding of the brand's voice

Customized checklist to edit in the brand voice

Time to complete: 1 hour

What's included:

Printable PDF

Google sheets workbook

Additional resources required:

None

Freebies...

Meet me in your Inbox!

I'll dish up marketing nuggets with a side of humor in your inbox once a week

Invite Sue To My Inbox Now

What you'll walk away with:

List of what you need to collect when onboarding a client, or when prepping for your copy

Time to complete: 2-4 hours

What's included:

Printable & fillable PDF

Additional resources required:

None

What you'll walk away with:

List of what you need to collect when onboarding a client, or when prepping for your copy

Time to complete: 2-4 hours

What's included:

Printable & fillable PDF

Additional resources required:

None

Courses gave you knowledge.

SparkCopy turns that knowledge into action...

Courses gave you knowledge.

SparkCopy turns that knowledge into action...

Don't delay action with another course...

Not another demand on your time...

No courses to go through.

No videos to watch...

Just strategy, tactics & tools to

wipe your chore chart clean.

Wanna see what you're getting?

No courses to go through.

No videos to watch...

Just strategy, tactics & tools to

wipe your chore chart clean.

Wanna see what you're getting?

What you'll walk away with:

The feedback you need to perfect your copy, without the shame or embarrassment of a public teardown

Time to complete: 1 hour

What's included:

Printable PDF

Google sheet

Additional resources required:

None

What you'll walk away with:

The feedback you need to perfect your copy, without the shame or embarrassment of a public teardown

Time to complete: 1 hour

What's included:

Printable PDF

Google sheet

Additional resources required:

None

No courses to go through.

Just strategy, tactics & tools to wipe your chore chart clean.

No courses to go through.

Just strategy, tactics & tools to wipe your chore chart clean.

Wanna see what you're getting?

Drowning In Knowledge, Starving For Action

A bit about me, Sue Howard, Research-driven Marketer...

Drowning In Knowledge, Starving For Action

A bit about me, Sue Howard, Research-driven Marketer...

None of us are lacking information. We're lacking tactics and tools to turn that knowledge into action.

Hi, I'm Sue Howard. A research-driven marketer. As a former course creator, I decided I no longer wanted to contribute to the problem.

Regurgitating information with my own spin does not serve you. Turning knowledge into action benefits us all...

SparkCopy kicks course cravings to the curb and does for you what no course could ever do.

None of us are lacking information. We're lacking tactics and tools to turn that knowledge into action.

Hi, I'm Sue Howard. A research-driven marketer. As a former course creator, I decided I no longer wanted to contribute to the problem.

Regurgitating information with my own spin does not serve you. Turning knowledge into action benefits us all...

SparkCopy kicks course cravings to the curb and does for you what no course could ever do.

Nom nom! Cookies!